Archives: Old material on marketing.

Our best attempt at putting things into neatly labelled boxes.

Aditorial Rights

As corporations start to move towards advertising on blogs, bloggers need to be aware that this form of monetisation comes at a price, namely the loss of some control over what content appears in that space. When I read Zeldman’s...continue reading »

Web 2.0 jargon

I came across details of a presentation in a recent Singapore Conference called “Website & Content Management Strategies”, organised by Asia Business Forum: Case Study Presentation on Proven Content Management Strategies that can be used to effectively build and operate...continue reading »